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Creating a paid event

Sell tickets for your show, whether people sit anywhere or pick their own seats.

Quick answer: To sell tickets on Stage Stubs, set up payments, then click Create Event and choose Standard Paid Event. Add your details and venue, choose general admission or a seating plan, add your dates and prices (such as Adult and Child, plus a VIP section), and publish. You keep the full ticket price: buyers pay a small booking fee on top.

A paid event lets you sell tickets for your show. You set the prices and receive every penny of them, because buyers pay a small booking fee on top. See here: Ticket booking fee explained

There are two kinds of paid event: one where people can sit anywhere (general admission), and one where they choose their own seats from a seating plan. We'll cover both below.

Before you start: set up payments

We'll need to know where to send your ticket money before you can create a paid event. If you haven't done this yet, we'll take you there first. It only takes a few minutes, so have your bank details and some photo ID to hand. See: Setting up payments

Step 1: Start your event

Click Create Event in the menu, choose Standard Paid Event and click Create Paid Event.

Step 2: Add the details

Give your event a Name (3 to 120 characters) and a Description that makes people want to come along. You've got up to 4,000 characters, though web links aren't allowed.

Under Event Location, start typing your venue and pick it from the list, then add a Cover image with Upload image (up to 8 MB) or Choose from library. You'll be asked to crop it so it looks great on every screen.

Step 3: Choose how people will sit

Under Event Type, pick the option that suits your venue.

General Admission means people buy a ticket and sit wherever they like. It's the simplest option and works brilliantly for most shows, and you can set everything up yourself straight away.

Allocated Seating with Seating Map lets buyers choose their exact seats from a map of your venue. You tell us about your venue and our team builds the map for you. See: Seating plans

Step 4: Add your dates and prices

For general admission, click Add a showing and choose the date, start time and end time. Enter how many Seats you have, then add your Prices, giving each one a name, such as Adult £12 and Child £8. Click Add another price for more.

If part of the room costs more, like the front rows, click Add a VIP section (or Add a seating section) and give it its own seats and prices. Then click Save showing, and use Add another showing for any other dates.

Seating sections for a paid showing: general admission with Adult and Child prices, and a Front row section with its own price

For a seating plan, you'll describe your venue instead. Fill in Seating Plan Details (rows, seat numbers, wheelchair spaces and anything unusual) and Pricing Details (which seats cost what, and any child or concession prices). If you have a plan of the venue, attach it under Seating Layout / Diagram. A PDF, Word, Excel or image file up to 8 MB is perfect. It's optional, but it really helps us get it right first time.

Then click Add Showing Date for each performance and choose the start and end time. Our team will set up the prices from the details you've given.

Step 5: Choose any extra settings

Under Additional Settings you can add password protection, schedule when tickets go on sale, limit how many tickets one person can buy, and choose when sales close.

Step 6: Publish

For general admission, click Publish Event and you're live!

For a seating plan, click Create Seating Chart. While we build your plan, your dashboard shows Chart in progress. It's usually ready within 1 working day. When it is, your event shows Needs you: check it over, approve it, and your tickets go on sale. See: Seating plans

Good to know

Prices can be anything from 10p to £9,999.99, and each showing can have up to 20 prices and 20 sections.

You can change your prices later, even on seated shows. The one thing that can't change once a seating plan is approved is the number of seats.

Common questions

Do I keep the full ticket price? Yes. Buyers pay the booking fee on top.

Can I change prices after publishing? Yes, even on seated shows.

How long does a seating plan take? Usually within 1 working day.

Related guides: Setting up payments · Seating plans · Discounts and discount codes

Need a hand? Email us at hello@stagestubs.com and we'll be happy to help.